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<?php
namespace Apptus\ESales\Connector\Report;

use Apptus\ESales\Connector\Time\Duration;
use Apptus\ESales\Connector\Time\TimeInterval;
use Apptus\ESales\Connector\Time\TimePoint;

/**
 * Report for ads.
 *
 * Each section of the report contains all attributes for an ad together with average
 * conversion rate for the campaign and timelines for conversion rates regarding this ad.
 *
 * This report can be seen in the Ads tab on the Reports page in eSales Manager and it is described in the documentation on Apptus
 * Zone in the <i>Ad conversion</i> section.
 */
class AdConversionReport extends Report {

    /**
     * Creates an AdConversionReport from an XML document.
     *
     * @param string
     *            A string with an XML document to parse.
     * @param \DateTimeZone
     *            A time zone for the report.
     * @return AdConversionReport
     *            An AdConversionReport.
     * @throws FormatException if the XML document does not match the expected format.
     */
    public static function parse($data, \DateTimeZone $tz) {
        $root = new \SimpleXMLElement($data);

        self::checkElem($root, 'function');
        self::checkElem($root->function, 'report');

        $report = $root->function->report;
        self::checkElem($report, 'time_interval');
        self::checkElem($report, 'sections');

        $res = Duration::parse($report->resolution);
        $interval = TimeInterval::parse($report->time_interval);
        $sections = array();

        foreach ($report->sections->section as $sectionElem) {
            if (!$sectionElem->getName() == 'section') {
                throw new FormatException('Unknown element in XML: ' . $sectionElem->getName());
            }

            self::checkElem($sectionElem, 'ad');
            self::checkElem($sectionElem, 'timeline');

            $adElem = $sectionElem->ad;
            self::checkElem($adElem, 'ad_key');

            $adKey = $adElem->ad_key;
            $ad = new Ad($adKey);

            foreach ($adElem->children() as $attr) {
                $name = $attr->getName();

                if ($name !== 'ad_key') {
                    $value = $attr;
                    $ad->addAttribute($name, $value);
                }
            }

            $avgCrCampaignElem = $sectionElem->avg_cr_campaign;
            $avgCrCampaign = new Rate(self::parseDouble($avgCrCampaignElem));

            $timeline = $sectionElem->timeline;
            $crWithAd = new Timeline();
            $crWithoutAd = new Timeline();
            $crCampaign = new Timeline();

            $len = count($timeline->slot);

            if ($len > 0) {
                $slot = $timeline->slot[0];

                if ($slot->getName() != 'slot') {
                    throw new FormatException('Unknown element in XML: ' . $slot->getName());
                }

                for ($i = 1; $i < $len; $i++) {
                    $next = $timeline->slot[$i];

                    if ($next->getName() != 'slot') {
                        throw new FormatException('Unknown element in XML: ' . $slot->getName());
                    }

                    self::checkAttr($next, 'start');

                    $end = TimePoint::parse((string) $next->attributes()->start, $tz)->toMillis();
                    self::addToTimelines($crWithAd, $crWithoutAd, $crCampaign, $slot, $end, $tz);
                    $slot = $next;
                }

                self::checkAttr($slot, 'start');

                $end = $interval->end($tz)->toMillis();
                self::addToTimelines($crWithAd, $crWithoutAd, $crCampaign, $slot, $end, $tz);
            }

            $section = new AdConversionReportSection($ad, $avgCrCampaign, $crWithAd, $crWithoutAd, $crCampaign, $tz);
            array_push($sections, $section);
        }

        return new AdConversionReport($root, $sections, $interval, $res, $tz);
    }

    private static function addToTimelines(Timeline $crWithAd, Timeline $crWithoutAd, Timeline $crCampaign, \SimpleXMLElement $slot, $end, $tz) {
        $slotName = (string) $slot->attributes()->name;

        $start = TimePoint::parse((string) $slot->attributes()->start, $tz)->toMillis();

        $wAd = new Rate(self::parseDouble($slot->cr_w_ad[0]));
        $crWithAd->append(new TimeSlot($start, $end, $slotName, $wAd));

        $woAd = new Rate(self::parseDouble($slot->cr_wo_ad[0]));
        $crWithoutAd->append(new TimeSlot($start, $end, $slotName, $woAd));

        $campaign = new Rate(self::parseDouble($slot->cr_campaign[0]));
        $crCampaign->append(new TimeSlot($start, $end, $slotName, $campaign));
    }

    private $sections;
    private $resolution;

    /**
     * Creates an AdConversionReport. Note that null is illegal for all input parameters.
     *
     * @internal
     * @param \SimpleXMLElement
     *            An XmlTree to be used if the {@see exportToXml()} method is called.
     * @param array
     *            A list of {@see AdConversionReportSection} elements. One for each ad in the report.
     * @param TimeInterval
     *            The time range for the data in this report.
     * @param Duration
     *            The resolution for the data in this report.
     * @param \DateTimeZone
     *            The Timezone for the data in this report.
     */
    public function __construct(\SimpleXMLElement $asXml, array $sections, TimeInterval $interval, Duration $resolution, \DateTimeZone $tz) {
        parent::__construct($interval, $asXml, $tz);

        $this->sections = $sections;
        $this->resolution = $resolution;
    }

    /**
     * @return Duration
     *            The resolution used for the data in this report.
     */
    public function resolution() {
        return $this->resolution;
    }

    /**
     * @return array
     *            A list of {@see AdConversionReportSection} elements. One for each ad in the report.
     */
    public function sections() {
        return $this->sections;
    }

    public function exportToExcel($file) {
        $w = new ExcelWriter($file);
        $w->cell('Conversion Rate for Ads')->nextRow();
        $w->cell('Resolution')->cell((string) $this->resolution)->nextRow();
        $w->cell('Time interval');
        $w->cell($this->isoDateTimeFormat($this->timeInterval()->start($this->tz)->toDateTime($this->tz)));
        $w->cell($this->isoDateTimeFormat($this->timeInterval()->end($this->tz)->toDateTime($this->tz)));
        $w->nextRow();

        foreach ($this->sections as $s) {
            $w->nextRow();
            $w->cell('Ad')->nextRow();
            $w->cell('ad_key')->cell($s->ad()->key())->nextRow();

            foreach ($s->ad()->attributes() as $a) {
                $w->cell($a->name())->cell($a->value())->nextRow();
            }

            $w->nextRow();
            $w->cell('Timeline')->nextRow();
            $w->cell('Time slot')
            ->cell('CR with ad')
            ->cell('CR without ad')
            ->cell('CR for campaign')
            ->nextRow();

            for ($i = 0; $i < count($s->conversionRateForCampaign()); $i++) {
                $w->cell($s->conversionRateWithAd()[$i]->slotStartTime());
                $w->cell($s->conversionRateWithAd()[$i]->value());
                $w->cell($s->conversionRateWithoutAd()[$i]->value());
                $w->cell($s->conversionRateForCampaign()[$i]->value());
                $w->nextRow();
            }

            $w->nextRow();
        }

        $w->flush();
        $w->close();
    }
}
Apptus ESales Connector PHP API documentation generated by ApiGen